Justin Bryant10 Comments
January 14, 2015
Are you trying to publish an ebook on Amazon Kindle? If so, you probably know by now that you need some good reviews for that book to sell and rank better. But, you don’t just need reviews, you need verified reviews too.
Can you get sales without reviews? Yes, when I published my first Kindle book, it got some sales before I ever had any reviews for it. But, of course, there wasn’t near as many sales as I would have liked.
When you get your ebook ranked in Amazon, reviews start coming in more frequently because of the amount of people seeing and buying your book.
But, to get ranked in the first place and create some nice momentum for your book, you need to get some fast reviews from different sources. Plus, you need to get some verified reviews (reviews from actual purchasers on Amazon)
Obviously to get reviews, you need to find out where the people who would want to read your book are at. I recommend looking for some Facebook groups of people that are interested in what your book is about.
So, if your Kindle ebook is about marketing tricks, go to Facebook and look for groups called “Internet Marketers”, or something to do with marketing.
Then, join the group and reach out to some of the members to see if they would be willing to read your book for free and give you a review on Amazon.
But, to get the best rankings, you want to get verified reviews from people that actually go into Amazon and buy the book before reviewing it.
If you were just needing regular quick reviews, you could get them by sending them the pdf or word document version of your book and asking them to review it, but then Amazon wouldn’t give you as much credit because it wasn’t from a verified purchaser.
Instead, you could buy an Amazon gift card and send it to them to buy your book and review it when they’re done reading.
You can also find people like this on Linkedin in similar groups or Twitter if they are following an author or book in the same niche. There are over a billion and a half people for you to choose from on those three sites alone!
You may also want to try forums or other sites where people gather to talk about the niche your ebook falls under. One trick for this is to go to Google and type in forum: (book keyword).
So, if you have a book about marketing and want to search forums about marketing, you could type in forum:marketing in the search bar to find the top results.
If you are running a business online, then you probably have been building an email list (at least I hope so). Email lists are incredibly valuable because they are full of people that want to follow you and are interested in what you do.
These would be great people to go to for some quick Amazon reviews. Just send out an email broadcast and ask for them to reply to you to review your book. In exchange they get to read it for free.
As people that follow you on a daily basis, they are the ones that will know you the best and be more inclined to give you a very positive review. If you aren’t building an email list, I recommend Getresponse. That’s what I use.
Fiverr is a website that is great for paying $5 for minor tasks that you don’t want to hire people to do. One of the services offered on Fiverr is Amazon book reviews.
You can easily pay $5 for each review and possibly even send them a gift card for buying the book to review it. This way, you get the verified review.
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When people read your book, they may forget to review it when they are done unless they are used to reviewing things all the time.
One way to get the people who buy your book to review is to have a page of the book towards the end dedicated to asking them to leave an honest review if they felt the book was as good as they hoped.
Then you can leave some kind of link that shows them where to go to review it, so they don’t have to figure out where to find the kindle sales page again. The easier you make it for people, the more action they’ll take.
When you enter your book into KDP Select Free Promotions and you have you have a message on one of the last pages of your book asking for a review, you can get a ton of reviews just from that.
With KDP Select, you get a promotion of your book for 5 days where the book is free and it will help get more downloads and more reviews as a results of more people reading it.
To get the most out of this and avoid having to send a bunch of gift cards to people on Amazon to review your book, just promote the heck out of your book while the 5 day promotion is going on.
Chances are, a lot of people in your family have Amazon accounts. I’m sure quite a few of your friends do as well. Ask them for a favor to review your book and you can give them the money back when they do it.
Obviously they’ll want to give you favorable reviews and lets be honest, probably most authors out there do this to help boost their books a little bit.
When you make friends in business, they typically will ask you for a testimonial or review just to boost credibility. You can use that to your advantage as well for your Amazon ebooks.
Some kindle publishers I follow and study have recommended some sites to try out for more reviews of your books on Amazon. These sites are built for this specific purpose, so why not give it a shot?
Sites that review Kindle books:
Bloggers are writers and writers tend to like reading books. Another great way to get some Amazon book reviews is to go look for some bloggers who would want to read the book and review it for free.
To find bloggers to contact in your niche you can use either Blog Metrics or Blog Directory. You could even just go to Google and search for “book bloggers” in your genre. Many bloggers review books on their blogs.
To find some of the top book reviewer on Amazon, you can go to: http://www.amazon.com/review/top-reviewers
But that is a very long list of reviewers and it isn’t sorted by genre either. Another way to find book reviewers on Amazon is to go look for other books in the same niche as yours and check for the reviewers of those books.
Just click on the reviewer’s profile and look for an email address to contact them by.
You can also use search strings to try and narrow down top reviewer lists by genre.
Here are some search string examples I got from a great post about Amazon reviewers by Penny Sansevieri:
You can use those search strings in Google and replace the “Romance” and “Young Adult Fiction” genres with the ones involved in your books.
Once you build a following and get some “go-to” reviewers that love the idea of reading your book for free in exchange for a verified review, you can use the same people for multiple books and keep growing the list.
Whether you do this through a Facebook group that you start, a Linkedin group, an email list, etc., just make sure you keep the best reviewers around to help grow your success with Kindle.
I’ve just given you every method of getting Amazon book reviews that I can think of, so now what are you going to do with them?
Use this blog post as your checklist for getting reviews on your Kindle books and you will be able to get as many reviews as you could possibly ever want.
But, of course, you need to first focus on creating a very high quality book that people will love. Don’t waste a single page on your books.
When you over deliver on Amazon Kindle ebooks, or anything else you try to sell, that is when the real money and following comes. Don’t forget to leave a comment below if you got some value from this post!
I'm an entrepreneur, fitness freak, artist, car enthusiast, sports fan and self improvement addict. My goal is to help people be their best and create incredible businesses that change the world.
What’s the difference, for Amazon, between a review of a book that cost 0.99 in Amazon.com, and one that the reviewer bought for free in Amazon.com (while in promotion)
Hi Vic, thanks for commenting. I really don’t think there is a difference in that case. Amazon would see that as like someone buying the book, I would assume. It’s when people leave a comment without buying the book at all, no matter if it is free or paid, that doesn’t hold much weight for ranking the book.
Thanks, Justin – those are some great ideas. I am preparing to publish my first book on kindle, and glad to have found your article! Thanks again.
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Glad I could help, Diane
Some great tips there. I was looking for people to review my book, and I stumbled across your blog.. Just what I needed, thanks!
P.S The list of sites is especially helpful!
I’m glad I could help you out, Victor. I hope you get lots of great reviews!
Many thanks Justin, your article is exactly what I’m looking for. I’ve just self-published my novel ‘The Eternity Fund’ on Kindle Direct and I’m really struggling to get it ‘out there’ in terms of reviews. I’m going to start at the top of your list and work my way down… hope to return to this page at some point in the future, and let you know how it went! Liz
Glad you got some value from the post, Liz. I hope your book does well!
Justin I have been trying to email you.
The postmasterkeeps saying no go
What kind of salesmanship is that?
Edward, I emailed you. Check the email you put in with this comment
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