LeadSimple specializes in CRM, shared inbox and workflow management software for property managers & real estate professionals.
Lead Generation Specialist
The mission of the Lead Generation Specialist sources and compiles accurate lead information for Decision Makers in Residential Property Management. They use various techniques and resources to gather essential data, supporting Business Development Representatives (BDRs) in their cold outreach efforts and creating high-quality lead lists.
A day in the life of…
- Data Accuracy & Structuring: Proficiency in conducting thorough research, verifying the accuracy of gathered data to maintain an 85% accuracy rate, ensuring a reliable and high-quality database for LeadSimple. Strong attention to detail in collecting, organizing, and structuring lead data for BDRs using CVS files, while also documenting best practices and enhancing efficiency based on feedback.
- CRM Utilization & Efficiency: Expertise in effectively using LeadSimple to organize and structure lead data efficiently, ensuring it is readily available for use by Business Development Representatives.
- Strategic Cross-Platform Analysis & Industry Trends Monitoring: Conducting strategic research and analysis across multiple platforms such as real estate listings (Zillow, Realtor.com), Sales Navigator, BuiltWith Lists, NARPM, LeadIQ and others to generate high-quality leads. Continuously staying up to date on industry trends, market dynamics and property management softwares to refine lead generation strategies.
- Collaboration & Seamless Handoff: Ability to collaborate effectively with the BDRs, providing leads aligned with their specific requirements and ensuring a smooth handoff process.
Expectations for your first 90 days:
30 day goals:
- Outcome: Become proficient in utilizing lead generation tools such as Sales Navigator, BuiltWith Lists, and navigating LeadSimple’s CRM system.
- Successfully conduct initial research on 250 target property management companies, and get them imported into LeadSimple.
- Analyze the effectiveness of the current lead generation approach, and propose adjustments or improvements to enhance the quality and relevance of the lead list.
- Document all research methodologies, sources, and insights. Compile a document outlining the gathered data and proposed new strategies for lead generation.
60 day goals:
- Outcome: Maintain 80% accuracy while expanding the Outbound Pipeline, ensuring data quality and relevance for 600 new property management companies, ensuring these leads meet defined quality standards and criteria.
- Build on segmented and targeted lead lists specific to different software users (e.g., Buildium, AppFolio, etc.), with a focus on Small and Medium-sized Businesses within the North American market.
- Test and refine lead generation techniques based on initial feedback and performance data. Adapt our strategies to ensure efficiency and improved lead conversion.
90 day goals:
- Outcome: Expand the Outbound pipeline to include lead information for 1200 property management companies while maintaining a 85% accuracy rate, providing a robust repository for targeted outreach efforts.
- Import a minimum of 300 high-quality leads weekly to the BDR team, ensuring comprehensive and precise information, aiding the team's effectiveness
- Collaborate weekly with the BDR team to ensure the data you collected is maintaining a minimum of 85% accuracy .
Perks:
- Company Holidays
- Paid Time Off (in addition to the above)
- Monthly Healthcare Allowance
- Yearly Vacation Allowance
- Fun and outcome driven work environment with a smart, hard working team
- Location independence
- Mission driven company and values-based culture
🚀 Want to join a team of A players in an exciting, high-growth, entrepreneurial environment?
We’re a small team solving big problems in the property management industry. Bootstrapped since 2013, we're passionate about helping small businesses simplify growth and streamline operations, providing the leading CRM in our space.
The long version of our story: Back when web 2.0 was a thing (get off my lawn!) LeadSimple’s founders started a lead generation business connecting landlords with property management companies. Witnessing the challenges lead buyers had closing deals led into a natural segue to build out an industry-specific CRM which became the de-facto industry standard. Fast forward to 2020 when we released a process/workflow suite to move from the sales side of our clients business into the heart of day-to-day operations. The market was hungry and responded aggressively to the new direction, which led us to double down with growth and additional product expansion.
Please only apply if you:
- Embrace learning new technology
- Learn fast
- Communicate crisply
- Proactively seek solutions
- Own the outcome
- Embody emotional maturity
- Bring an optimistic “can do” attitude
- Supply your own internet and smartphone
- [0+ Experience in…]
- Have B2B SaaS experience (preferred)