Some big news has come out about a merger between Facebook gaming and Microsoft's Mixer that will happen soon.
Here are some of the key details:
No More Mixer
Mixer, Microsoft's video game streaming platform that was supposed to rival Twitch, is now going to be discontinued after July 22, 2020.
Users will start being redirected to Facebook Gaming instead.
What happens to top Mixer streamers?
It turns out, gamers who signed contracts to exclusively stream on Mixer will be released and allowed to stream back on Twitch or any other platform they want.
Look for Ninja to potentially return to Twitch soon where he got famous in the first place!
How you can make money from Facebook Gaming
There are different ways streamers make money from Facebook Gaming, some off-platform, and some that are directly on Facebook.
To make money directly from Facebook Gaming, you need to apply for their Level Up program. With this program, you can earn from Facebook Stars (kind of like stickers or something similar to YouTube Super Chat), as well as fan subscriptions.
You will have to apply and have at least 100 followers on your page first, though.
You can also earn money by having direct video monetization like you would on YouTube. For this, you'll need a Facebook page with 10,000 likes.
And, of course, you can just use your Facebook following to make money offsite with Patreon, Merch, affiliate marketing, etc.
Is this shift good or bad for streamers?
Well, although many streamers are disappointed in Mixer being discontinued, some have also thrived on Facebook, even with less direct monetization features.
The reason some streamers like Darkness429 seem to do better on Facebook is because Facebook is better for building a HUGE following.
If it's easier to build a huge following, that might be more important than direct monetization features because there are so many other ways to monetize a following.
With Facebook putting more emphasis on gaming, people who aren't even gamers will start seeing content that they normally would have to go to Twitch or Mixer for.
In other words, you'll still have a lot of your followers watch you on Facebook, but now, you'll start gaining new followers who weren't necessarily interested in being on Mixer or Twitch.
Other Facebook Gaming news
A new Facebook Gaming app seems to also be in the works and is being tested in countries like the Philippines, Brazil and Mexico.
Related: How to Make Money from a Facebook Page 13 Ways
2 replies to "A New Way to Make Money on Facebook? Facebook Gaming to Take Over Mixer"
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