In this video, you will learn about the future of making money on YouTube in 2017 and beyond.
After YouTube had made a big tweak to their algorithm, hurting countless creators, there certain things you need to start focusing on to make money off your channel in the future.
Enjoy the video and let me know what you think in the comments below!
Here is how the future looks as far as making a living on YouTube:
Total watch time is now king
Don’t worry so much about views and watch time per video. The main thing you need to get down on YouTube is your total watch time. If you can increase that each month, everything else will follow.
News, daily vlogs, and up-to-date content will become more popular
It’s easy to get a lot of instant watch time and have plenty to talk about over time when you use topics related to current events.
Gone are the days of posting videos once a week or less
You may be able to get away with posting once a week if you put a ton of production into each video like Dude Perfect, but the average channel needs to post content at least every other day now.
Automation should be a huge focus from now on
You need to spend more time producing and planning content, meaning you’ll probably need to outsource smaller tasks to freelancers, employees, or software.
Instant results and video promotion will be more important than ever
YouTube’s algorithm seems to take a lot of data from your first 48 hours after publishing to see if your video deserves more leverage. Make sure you publish and promote right away to get that early boost.
You need people spending more time on your content than ever
You definitely don’t want people leaving your videos to go to other sites unless you have a good reason for it. YouTube wants to make more money so videos that help keep people on YouTube longer are going to be rewarded.
Live streaming can make money but doesn’t sustain after recording
Live streaming can make money from the Super Chat feature and things like that. It also gets you quite a few viewers while the video is recording, but after it’s over, not so much. Live videos are only good while they’re live.
Longer videos are also important
One thing I’ve noticed is that people tend to watch around the same percentage of most videos I publish on YouTube. So, if I make a 30 minute video and a 10 minute video, the 30 minute video will almost always get over twice as long of an average watch time.
Try to make thumbnails and titles stand out among competition
Thumbnails and titles are the gateway to watching your video. You could have the best video in the world but without a good thumbnail and title to attract clicks, it won’t matter. Learn how to lure people in with these two aspects of your videos.
No, you should not panic and leave YouTube for a “real” job. It still can pay the bills and be a great marketing tool for any business.
You just need to take these tips into consideration now and remember that any future algorithm changes in the future will be to help YouTube make more money.
Realizing this makes it easier to plan for future changes.